UGC Media Kit: Travel and Hospitality

@type1solotravel

Real travel stories for brands people need to trust

Hi, I'm Ollie

I'm a 25-year-old UK-based solo travel creator producing authentic, performance-led content for hostels, hotels, tours, travel experiences and remote travel brands.

My perspective is shaped by travelling independently with Type 1 diabetes and severe allergies. It gives my content a clear narrative: real planning, real risk management, real decisions and a genuine reason for audiences to pay attention.

For tours, hostels, hotels and experiences, I help answer the questions anxious travellers are already asking: Is this safe for me? Can I store insulin properly? Will staff understand? Can I book this with confidence?

Alongside two years of content creation experience, I have a background in sales and hold a Master of Science in Psychology. That combination gives me a strong understanding of attention, emotion, trust and decision-making — the same principles that make short-form content memorable, persuasive and worth acting on.

I launched my Type 1 solo travel platform in January 2026. Since then, across Instagram, TikTok and Facebook, my content has reached 12M+ views/viewers, generated 350K+ interactions and prompted 300+ messages from people actively asking for advice on travelling safely and confidently.

I create UGC partnerships and hosted collaborations that feel like a trusted traveller sharing a valuable experience, while still being built around the brand's goals.

Ollie overlooking islands on a solo travel trip
Total reach 12M+ cross-platform views / viewers
Total interactions 350K+ Instagram, TikTok and Facebook
Facebook momentum 82.8K interactions in month one
Advice demand 300+ messages asking for travel help

Brands I create content for

Hostels Hotels Guided tours Travel experiences Travel apps Insurance eSIMs Outdoor kit

What sets me apart

I create travel content that feels credible, not scripted.

Many travel ads are overproduced and easy to swipe past. I create content that feels like it came from someone genuinely travelling, evaluating the experience and showing why it is worth booking.

I combine lived experience with psychology.

My MSc in Psychology helps me understand what captures attention, builds trust and moves people from interest to action. Paired with my lived experience, this makes each piece of content more strategic than a simple travel montage.

I reduce booking anxiety for health-conscious travellers.

My content can show how a tour, hostel, hotel or experience supports people who travel with chronic illness, allergies or medical equipment — from safe insulin storage to feeling confident that the experience is manageable.

I know how to turn attention into useful action.

Recent content has reached millions organically, including 6.66M Instagram views in 90 days and 5.8M TikTok viewers across 365 days, with hundreds of people messaging for advice, recommendations and practical travel support.

I understand content that converts.

Alongside my travel platform, I have hands-on social commerce experience through TikTok Shop, generating approximately £8,000 in revenue across a six-month period under a separate content persona. This strengthened my understanding of product-led storytelling, conversion-focused hooks and what makes audiences take action.

I can support both destination and remote campaigns.

I create onsite content for hostels, hotels, tours and experiences, as well as remote UGC for apps, eSIMs, insurance, travel planning tools and safety-focused brands.

Content examples

From tours to travel products, each example shows how I build trust, answer key questions and inspire bookings. The same approach works for hotels and hostels.

Tour case study

3-day jungle trek showcase

Story-led experience content that increased the brand's reach by 2,000%, showing how I can make adventurous tours feel exciting, realistic and manageable for people who may be nervous about joining.

Cultural experience

Lotus farm tour showcase

A softer, more aesthetic experience-led video showing how I can turn local activities into content that feels warm, personal and worth saving.

Guided tour

Full tour experience

Captures the guest journey from atmosphere and scenery to the small details that help someone imagine booking the same experience with fewer unknowns.

Organic proof

5-15 second reach formats

Short, hook-led videos designed to stop the scroll quickly and build reach before the caption or call-to-action does the deeper selling.

Purpose-led travel

Advocacy and charity work

Shows I can create content with emotional weight, community value and a human story — useful for responsible travel and social-impact partners.

Remote product UGC

Travel product problem-solution

Demonstrates practical travel utility. This style generated direct messages from people asking where to buy and requesting the product link — proof that safety-led content can create real purchase intent.

Signature content styles

Compilation

Fast, visual and memorable

10-15 seconds of dynamic clips that show the feeling of a stay, tour or destination in a flash.

7-second

Short, sharp and saveable

A strong hook with a longer caption, ideal for Instagram discovery and travel inspiration.

POV story

Concern, reassurance, booking confidence

A relatable first-person story showing how the brand helps solve a real travel concern.

Vlog style

Personal and trusted

More personality-led content that lets people feel like they are travelling with me.

Services

Every brand's goals are different, so I prefer to build a custom package around the brief rather than force every project into the same rate card.

Hosted stays, tours and experiences

Onsite content that showcases the experience while answering practical safety questions around insulin storage, allergies, access, staff support and overall confidence to book.

UGC for organic and paid social

Final edited videos for your brand channels, ads, website or landing pages, built around trust, reassurance and clear reasons to choose you.

Remote travel campaigns

Content for travel apps, insurance, eSIMs, safety tools and planning platforms, filmed naturally while travelling and framed around reducing uncertainty.

Revisions and usage

One round of revisions is included. Usage rights, exclusivity, raw clips and paid ads are agreed before the project begins.

A note on in-kind opportunities

Complimentary stays, experiences and premium access are hugely appreciated, especially when they fit my travel plans. I still treat the work like a campaign: planning hooks, filming, editing and making sure the final content aligns with your goals. For larger briefs, I prioritise partnerships that include payment alongside the in-kind offer.

Charity and awareness work

If you are a charity or purpose-led organisation aligned with Type 1 diabetes, chronic illness, allergies, safe travel or community support, I am open to meeting you and helping spread awareness free of charge where the mission genuinely aligns with my niche and values.

Resources

For brands

Media kit

Download the latest partnership deck with audience proof, services and ways to work together.

Download media kit
Free guide

Type 1 travel checklist

A practical packing and safety checklist for travelling with Type 1 diabetes.

Download checklist
Gear list

Amazon storefront

Add your public storefront link here for diabetes travel kit, packing tools and useful gear.

Storefront coming soon

Let's create something useful together.

Best fit: hostels, hotels, tours, travel experiences, travel apps, insurance, eSIMs, safety tools, outdoor kit and purpose-led travel campaigns.